Google Analytics enables you to set and track goals for your blog by gathering data about which sites your traffic is coming from, how long visitors are remaining on your site, and which of your posts receives the highest amount of engagement.

While Squarespace provides a solid overview of site statistics, Google Analytics provides a much more in depth perspective. Luckily, Squarespace syncs up easily with Google Analytics, and I'm going to walk you through the process of setting it all up.

We all know how technical and complicated search engine optimization (SEO) can seem for the average business owner.

The reason so many business owners choose Squarespace is because it is relatively uncomplicated to set up and manage. However, having even a basic understanding of effective SEO is important.

Educating yourself and implementing some of the essentials of Squarespace SEO will empower your business goals and promote your business on the web 24 hours a day, 7 days a week—all around the world (which is particularly helpful for location independent entrepreneurs like me).

Today I’d like to discuss a few ways that you can make your Squarespace website SEO friendly right after it’s freshly designed and launched. #SquarespaceSEO #Squarespace